Marketing Growth Conversation: Stephen Hunton of Mahalo Hill Country
Stephen Hunton is a builder and storyteller with over 20-years’ experience in agency and corporate marketing roles. He’s passionate about social and building connections with audiences through creative content, social listening and brand activations. Most recently, Stephen led the social marketing discipline at IBM.
Marketing Growth Conversation: Matt McCue of The Creative Factor
Matt McCue is Founder and Editor of The Creative Factor, a publication and content studio focused on leading creatives and the creative profession today. The team’s focus is on the minds and methods shaping craft, careers and culture. Matt has worked as a writer and content leader for publications that include Fortune, Fast Company, ESPN, Wall Street Journal (to name a few), and he led content on the brand side for companies that include Adobe, Xerox and Industry Dive.
MGC Look-Back: 8 Ways Marketers are Realizing Growth
Marketing as a profession is about driving growth for business and organizations. Great marketing leaders go further, also prioritizing growth for teams and careers. This is the simple idea that led to Season 1 of the podcast, "Marketing Growth Conversations." If you’re just jumping in, here are the top insights from each episode, unveiling 8 compelling ways marketers are finding success and driving growth.
Marketing Growth Conversation: Chris Gillespie of Fenwick Media
Chris Gillespie is founder and CEO of Fenwick Media, a studio for uncommonly clear writing and design – backed by research. Chris began his career in sales and marketing at B2B and technology companies, such as AT&T and Marketo. He’s a unique mix of business strategist, creative writer and entrepreneur.
Marketing Growth Conversation: Matt Cross, Knotch
In conversation with Matt Cross, we discuss how marketers should navigate testing new tools and workflows, (such as ChatGPT, Descript, PathwayIQ, etc) in a way that maintains quality, while also embracing the opportunities to save time, increase productivity and try structured tests around performance.
On hiring brand content marketers and building a great team
A recent Q&A interview exploring building content marketing teams, hiring great content marketers and where the future of content is going.